Link: http://www.accountingtoday.com/news/Gen-Y-Anatomy-Lesson-56918-1.html
Just checked out this article on WebCPA entitled “Gen Y Anatomy Lesson”. While the article was geared at how to manage a Gen Y workforce, there were several interesting excerpts.
Do these sound like future New Firm leaders to you? They sure do to me.
“Technology is ubiquitous to Gen Y. It connects them to the world and to one another. Gen Y is the first generation to be constantly connected and in continual communication with friends and family. In the past few years, texting has replaced voice as the primary way of communicating for Gen Y, and e-mail is “old” technology. Gen Y, because of the Internet, see information as always accessible — no need for a physical reference library — and they participate in content creation via blogs, Web pages and social networks.”
“Gen Y places high importance on autonomy and work-life balance, while Boomers are thought to focus on a more traditional model of dedication to work. This does not mean that Gen Y will not work hard and spend the time necessary to complete a task, but they want flexibility and may not understand the idea of “face time” or the need for a fixed schedule. The publication Catalyst interviewed young CPAs to see what they expected from their employers and the profession. One CPA commented, “Our generation wants to get in, get our stuff done, and get out. We even like to work from home some days. Face time isn’t as important to us as getting the job done.”
“Gen Y appreciates authenticity, especially in leaders. Authentic leaders are aware of their own and others’ values and demonstrate high moral character. Gen Y has high expectations, and if those expectations are not met, they leave. Generally, loyalty to a company or firm ranks below loyalty to self. Gen Y has a much higher loyalty to their work and the people they work with than to the firm.”
“Kathryn Yeaton, in the CPA Journal, describes Gen Y as having a strong sense of morality. They are goal- and achievement-oriented, digital natives who value intelligence, innovation, and work-family balance. They are multitaskers, and enjoy group work and collaboration.”
